Is there a right way to launch new GTM messaging?
Well, I can tell you there are MANY wrong ways.
And we covered most of them in this convo.
Such a great crew - thanks for getting us together @Mark.
The Proof Point podcast launches TODAY!
A new podcast from the team at UserEvidence that focuses on helping you find new ideas, frameworks, and tactics that actually work.
❌ No fluff
✅ Just real conversations about what’s working (or not working) for other B2B marketers
And my convo with Mark, @Jen, and @Kaylee is on the docket for later this season.
For today though, your assignment is to subscribe below and watch their first episode with Devin Reed, Anthony Kennada, and Morgan Ingram. It’s a banger. Subscribe to The Proof Point → https://link.chtbl.com/7p9wIA7F