Enablement
- Buyer enablement
- Gannt style project plan
- Industry specific content
- Don’t speak with a. lot of PMMs in enterprise
- Not enablement focused,
- Industry specific two-pagers (low lift)
Industry specific logos
Healthcare, FINS, Telcom, Manufacturing, Insurance
Work on vertical specific messaging
Move enterprise executive slides to the AE deck
Buyer ENablement:
- Map out the next steps
- Milestones like doing the maturity model
For big enterprises, they have a number of different curators, peole to align, what resources to allocate, what things happen and in what sequence,
How many hours and when for each role stakeholder
Who do I pull in, when , and and what am I asking them to do
Reach out to Sophie Baker
Do the gannt chart thing
What is the process post-sale, for Growth, commercial, and enterprise
Kickoff call
Curator training call
3 enterprise companies struggling with implementation:
Freshworks
Salesforce - Emily
Schneider
Kickoff call for Nokia
AE/CS project plan channel
How to build a CI program at an enterprise company