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Manage all of your projects and tasks related to personas and segmentation. Any project tagged with 
Personas
Segmentation
Personas
Segmentation
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Work in Progress
Past Work
Knowledge Base
Interactive Demo | Friday Finance
Interactive Demo | Friday Finance
Navattic Interactive Documentation 3.0
Navattic Interactive Documentation 3.0
Egnyte | Interactive Demo
Egnyte | Interactive Demo
Citrix Analytics - Interactive Demo
Citrix Analytics - Interactive Demo
Front Product Tour | Interactive Demo
Front Product Tour | Interactive Demo
Intro to Mixpanel | Interactive Demo
Intro to Mixpanel | Interactive Demo
Pipeline | Dooly Interactive Demo
Pipeline | Dooly Interactive Demo
7 questions to ask before messaging customers for research
7 questions to ask before messaging customers for research
Customer interviews: How to always get a “yes!” [Template included]
Customer interviews: How to always get a “yes!” [Template included]
Best Practices For A SaaS Website | Powered by Search
Best Practices For A SaaS Website | Powered by Search
SaaS Pages - A collection of the best landing pages with a focus on copywriting and design.
SaaS Pages - A collection of the best landing pages with a focus on copywriting and design.
Copy of Product Marketing @ Klue - Dept Charter - Google Slides
Copy of Product Marketing @ Klue - Dept Charter - Google Slides
Template - Van Westendorp Pricing Sensitivity Meter - Google Sheets
Template - Van Westendorp Pricing Sensitivity Meter - Google Sheets
The Mom Test - Book Summary
The Mom Test - Book Summary
The 5 A's of successful feature releases - Building Momentum
The 5 A's of successful feature releases - Building Momentum
10 tips for building your sales enablement strategy - Seismic
10 tips for building your sales enablement strategy - Seismic
What Is Sales Enablement? A Complete Guide - Salesforce.com
What Is Sales Enablement? A Complete Guide - Salesforce.com
Strategic Product Launches with Figma's Director of Marketing, Stephanie Zou - Women in Product Marketing | Podcast on Spotify
Strategic Product Launches with Figma's Director of Marketing, Stephanie Zou - Women in Product Marketing | Podcast on Spotify
7 Go-To-Market (GTM) Strategy Examples to Inspire Yours [In 2023]
7 Go-To-Market (GTM) Strategy Examples to Inspire Yours [In 2023]
Go To Market Strategy & Planning (Complete Guide) — Reforge
Go To Market Strategy & Planning (Complete Guide) — Reforge
Price Testing 101: How to Do it The Right Way | starlight analytics blog
Price Testing 101: How to Do it The Right Way | starlight analytics blog
Complete Guide to Product Pricing: 4 Strategies and Techniques for 2023
Complete Guide to Product Pricing: 4 Strategies and Techniques for 2023
Pricing Strategy Guide: 7 Types, Examples, & How to Choose
Pricing Strategy Guide: 7 Types, Examples, & How to Choose
#24 | Christine Sotelo-Dag, Intercom - Adventures in Messaging | Podcast on Spotify
#24 | Christine Sotelo-Dag, Intercom - Adventures in Messaging | Podcast on Spotify
What is message-market fit and why do product marketers need it? | Andrew Hatfield, Deepstar Strategic - Product Marketing Life | Podcast on Spotify
What is message-market fit and why do product marketers need it? | Andrew Hatfield, Deepstar Strategic - Product Marketing Life | Podcast on Spotify
5 product messaging examples to inspire your own messaging | Appcues Blog
5 product messaging examples to inspire your own messaging | Appcues Blog
Product Messaging: How to Write Messages That Resonate
Product Messaging: How to Write Messages That Resonate
Ultimate Guide to Product Positioning in 2023 - Qualtrics
Ultimate Guide to Product Positioning in 2023 - Qualtrics
The Marketer's Guide to Segmentation, Targeting, & Positioning (STP Marketing)
The Marketer's Guide to Segmentation, Targeting, & Positioning (STP Marketing)
Personas: The Art and Science of Understanding the Person Behind the Visit - Moz
Personas: The Art and Science of Understanding the Person Behind the Visit - Moz
20+ User Persona Examples, Templates and Tips For Targeted Decision-Making - Venngage
20+ User Persona Examples, Templates and Tips For Targeted Decision-Making - Venngage
The Beginner's Guide to Creating Marketing Personas
The Beginner's Guide to Creating Marketing Personas
#46 - Enabling Product with Competitive Intel | Dustin Ray, Datto - The Competitive Enablement Show | Podcast on Spotify
#46 - Enabling Product with Competitive Intel | Dustin Ray, Datto - The Competitive Enablement Show | Podcast on Spotify
Launching a competitive intelligence program | Patrick Wall, Imperva - Product Marketing Life | Podcast on Spotify
Launching a competitive intelligence program | Patrick Wall, Imperva - Product Marketing Life | Podcast on Spotify
Product Marketing: How do you create competitive intel th...
Product Marketing: How do you create competitive intel th...
Competitive Battlecards Course | Klue
Competitive Battlecards Course | Klue
Market Research to Drive Product Strategy by LinkedIn PM - The Product Podcast | Podcast on Spotify
Market Research to Drive Product Strategy by LinkedIn PM - The Product Podcast | Podcast on Spotify
233 | Rand Fishkin - How To Do Market Research (Audience Intelligence Tips) - Brand Master Podcast | Podcast on Spotify
233 | Rand Fishkin - How To Do Market Research (Audience Intelligence Tips) - Brand Master Podcast | Podcast on Spotify
Market Research 101 - Ahead of the Game | Podcast on Spotify
Market Research 101 - Ahead of the Game | Podcast on Spotify
Jobs to Be Done Interview Guide | Brian Rhea
Jobs to Be Done Interview Guide | Brian Rhea
A Step by Step Guide to Early Customer Interviews | LinkedIn
Market research for new product development in 6 steps | Attest
Market research for new product development in 6 steps | Attest
Free Jobs To Be Done (JTBD) Template for Customer Insights | Attest
Free Jobs To Be Done (JTBD) Template for Customer Insights | Attest
What is Product Messaging? - Your Complete Guide
What is Product Messaging? - Your Complete Guide
Features vs. Benefits: A Crash Course on Proper Messaging
Features vs. Benefits: A Crash Course on Proper Messaging
How to use Value Wedges to position and sell against your competitors
What's the difference between positioning, messaging, and copy?
70+ Competitive Comparison Page Examples
70+ Competitive Comparison Page Examples
50+ Product Release Social Post Examples
50+ Product Release Social Post Examples
How to research competitor LinkedIn ads
Use the power of 3 in your messaging
Some of your best messaging with come from Product Managers
28 questions to ask in your win-loss interviews
What is CONTEXT?
60+ SaaS Product Page Examples
60+ SaaS Product Page Examples
Make messaging the first step of your product release
The 3 Types of Web Visitors: Skimmers, Dippers, and Divers
Positioning is Context
50+ Product Release Blog Post Examples
50+ Product Release Blog Post Examples
When’s the right time to hire someone focused on competitive enablement?
How to use the Filetype operator in Google Search to find competitor pricing and content
Use Social Proof to Differentiate on Your Website
3 Tips for Running Effective Persona Enablement Training
8 Ways to Measure The Impact of Product Marketing
Enable sellers with messaging around what your product CANNOT do
Knowledge Management ROI Calculator | Guru
Knowledge Management ROI Calculator | Guru
The best Slack alternative | Twist
The best Slack alternative | Twist
AppFolio vs. DoorLoop™ - The #1 AppFolio Alternative is DoorLoop™
AppFolio vs. DoorLoop™ - The #1 AppFolio Alternative is DoorLoop™
Apollo.io vs ZoomInfo Comparison
Apollo.io vs ZoomInfo Comparison
Company Positioning vs Product Positioning - When and how to do both - April Dunford
24 Lessons on Business & Life by Justin Welsh
Pardot Interactive Guided Tour
Pardot Interactive Guided Tour