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Some products are so BIG
It’s impossible for customers (and internal teams) to keep up
That’s where quarterly/seasonal launches can help (a.k.a. Product Showcases)
In this episode of Ready For Launch, Tamara, Andy, and I break down three of our favourite product showcases. Those massive launches that span multiple product lines and customer segments, and mobilize your whole company around a strategic theme.
Andy’s Pick → Canva Create
Tamara’s Pick → Shopify Editions
My Pick → HubSpot Spotlight
Check out Episode 9 on Spotify, Apple, or The Compete Network →
Then vote for your favorite launch showcase using the poll below and help decide the people’s champ 🏆
#productmarketing #readyforlaunch #productlaunches
Poll Copy:
What was the best product showcase?
Canva Create (Andy)
Shopify Editions (Tamara)
HubSpot Spotlight (Jason)