Welcome to the fourth video edition of PMM Files 🗂️
Three cool product marketing examples in roughly 3 mins ⏱️
In this episode:
37 SIgnals is picking a fight with SaaS. They just announced Once, a new line of software products that you'll pay for once and own forever.
Ali Abdaal rethinks the traditional “Buy Now” button with “Press B anytime to Buy 😉”CHh
Fathom proves that sometimes, people buy your product for what it DOESN’T have.
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Click the link in my bio 👉 Jason Oakley
A big thanks to The Compete Network powered by Klue for helping me produce this 🙌
See you on the next one!