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A look at the Klue Battlecard Button in Salesforce

As a product marketer, creating #enablement content for your sales team is half the battle. Maybe less.

Great content means nothing if your reps don’t use it.

For something like a competitive battlecard, your sales reps often need it at a minute's notice before hopping on a call.

If they have to go searching for it in a separate platform or Google Drive folder, you can kiss your adoption rates goodbye. πŸ‘‹

So, you need to bring your content to the tools they already use, like Salesforce.

Here’s how we’re doing it at KlueπŸ‘‡

We have something called the Klue Battlecard Button, which makes it easy for sales reps to access Battlecards right from the Opportunity page in Salesforce.

It reads the competitor field on the opportunity page, looks up the relevant Battlecard in Klue, and creates a one-click shortcut to the content they need.

Link in the comments to learn more πŸ‘‡

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Get the full scoop on the integration πŸ‘‰Β https://klue.com/salesforce