How to find your competitors’ pricing (or just search tips for competitive)

How-toCompetitive Enablement
Published Date
September 23, 2022
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Here’s a quick tip for performing competitive research.

Use the “filetype” operator in Google to find PDF

Re-sharing this great tip from Grayson on use the Google “filetype” operator in your competitive research.

Looking for pricing information, feature sheets,

If it's gated... 👇

You’re making a pricing battlecard and don’t know where to look

Now, this sounds too easy and sometimes it’s hidden too well for this to work but…

Type in “[Competitor Name] Pricing filetype: pdf” and BOOM

Sometimes it can be right there sitting for your taking 💪

What are your best tips and tricks for making battlecards?